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Put “The Lucky Ones” on Amazon’s Bestseller List

Friday, August 02, 2013

Dear fellow farm animal lovers,

It’s hard to believe that a year has passed since the publication of The Lucky Ones: My Passionate Fight for Farm Animals.  I wrote the book not to tell my (sometimes embarrassing!) story but because I wanted to get the message about the plight of farmed animals out to the largest audience possible. Based on dozens of reader reviews, there’s no question that when people check out this book, they make changes in the way they see animals and the way they eat and shop—the impact is huge. But, of course, that requires people to crack the spine.

We’re happy to report that The Lucky Ones is now out in paperback (only $12.63), and we’d like to propose an “Amazon bomb.” Usually we love people to buy the book from us or their local independent, but Amazon has an edge in this way: If a lot of people buy from them in a short period of time, a book can become a bestseller and generate a great deal of buzz. If that happens for The Lucky Ones, our message of farmed animal advocacy will spread much farther and wider than it would otherwise.

So we’re asking for a bit o’ help from our community. Please go, today if possible, to this Amazon page and buy a hardcover, paperback or eBook copy of The Lucky Ones for yourself, a friend, a family member, or your local library. And don’t forget to post to your social media friends, encouraging them to do the same.  

Now, if you would like to buy more than one book (we’d worship you!), it’s best to buy them individually. That sounds like a pain, but Amazon counts the number of transactions, not the number of books sold.

Here’s some suggested text for sending to friends & colleagues by email, Facebook, or twitter:

Please help The Lucky Ones hit the Amazon bestseller list by buying a copy TODAY, August 3—or as close to it as possible. Hey, you’ve got a friend, colleague, family member, community center, or library that needs to learn about animals in factory farms, right? Just click here

And here is the full link to buy the book:

Note that neither I nor the Sanctuary benefit in any significant way through these Amazon sales — we really just want to spread what we humbly think is an important message far and wide.

2013-matching-video-header-slideMany thanks,


Jenny Brown

*If you buy for a library make sure to get a hardcover.







A portion of Jenny’s proceeds will benefit Woodstock Farm Animal Sanctuary! 


Jenny Brown is the Co-Founder and Director of the Woodstock Farm Animal Sanctuary—a not-for-profit organization and farm animal shelter located in the Catskill Mountains of New 

York. Jenny is an outspoken vegan animal rights activist who previously worked in television production until 2002 when she went undercover in Texas to film farmed animal abuse. That experience led her to dedicate her life to helping farm animals and raise awareness of their plight. Jenny’s story and the work of her sanctuary has been featured in the New York Times, Cosmopolitan Magazine, New York Magazine, New York Daily News, Rolling Stone Magazine, NPR’s Weekend America and more. You can read more about her and the sanctuary at

Co-writer Gretchen Primack is a poet and essayist and an administrator and writing professor with Bard College’s Bard Prison Initiative. Her poems have appeared in The Paris Review, Prairie Schooner, The Massachusetts Review, FIELD, Best New Poets 2006, and many other journals. Her chapbook, The Slow Creaking of Planets, was published by Finishing Line Press in 2007. An animal rights activist, she lives in the Hudson Valley with a beloved human and several beloved rescued animals. Her website is


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