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THE SMELL OF MONEY: FILM SCREENING

  • Rosendale Theatre 408 Main Street Rosendale, NY 12472 United States (map)

A film screening in collaboration with Woodstock Film Festival

Followed by a Q&A with Director Shawn Bannon, moderated by Anna Balser, Education Manager at Woodstock Farm Sanctuary. Also joining the panel is award-winning photojournalist Jo-Anne McArthur, founder and president of We Animals Media.

Partial proceeds of ticket sales go to Woodstock Farm Sanctuary, supporting their mission to rescue, care for, and advocate for farmed animals.


About the film

“The smell of money”—that’s what Big Pork calls the stench of pig waste in the air in eastern North Carolina, where much of the world’s bacon and barbecue is made. But to Elsie Herring and others who live near the state’s giant pig factories, the revolting odor is a call to battle against generations of injustice.

When a corporate hog farm moves in–uninvited–on land her grandfather had purchased after claiming his freedom from slavery, Elsie Herring decides to fight back. But as her rural community becomes the epicenter of the pork industry’s explosion in America, Elsie’s struggle to save her family’s home and heritage turns into a battle against one of the world’s most powerful companies and its deadly pollution.

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